MRR Calculator

Calculate your Monthly Recurring Revenue across pricing tiers and see your ARR and ARPU at a glance.

MRR is the heartbeat metric of every SaaS business. This calculator lets you input customers and pricing across three tiers to instantly compute your total MRR, Annual Recurring Revenue (ARR), and Average Revenue Per User (ARPU). Use it for financial planning, board decks, or benchmarking against peers.

Your Numbers

$

Customers on your entry-level or basic plan.

$

Monthly price for your basic plan.

$

Customers on your mid-tier or professional plan.

$

Monthly price for your mid-tier plan.

$

Customers on your enterprise or premium plan.

$

Monthly price for your premium plan.

Results

Total MRR

$21,170

ARR

$254,040

Total Customers

330

ARPU (avg revenue per user)

$64

Tier 1 MRR

$5,800

Tier 2 MRR

$7,900

Tier 3 MRR

$7,470

Formula

MRR = (Tier 1 Customers x Tier 1 Price) + (Tier 2 x Price 2) + (Tier 3 x Price 3)

Total MRR is the sum of customers multiplied by their respective monthly price across all tiers. ARR is simply MRR multiplied by 12. ARPU (Average Revenue Per User) divides total MRR by total customers. This gives you a clear picture of your revenue composition and helps identify opportunities — for example, if ARPU is low relative to your mid-tier price, there may be an upsell opportunity.

How to Interpret Your Results

Early Stage

Under $10K MRR

Every customer counts. Focus on product and retention before scaling acquisition.

Growth Stage

$10K-$100K MRR

You have real traction. Invest in reducing churn — each percentage point matters more now.

Scale Stage

$100K-$1M MRR

Failed payments at this scale represent significant revenue. Automated recovery is essential.

Enterprise

Over $1M MRR

At this scale, even a 1% improvement in payment recovery can mean tens of thousands per month.

Industry Benchmarks

SegmentBenchmarkContext
Pre-Seed / Idea Stage$0-$1K MRRValidating product-market fit. Revenue is secondary to learning.
Seed Stage$1K-$50K MRREarly traction. Focus on retention and understanding ideal customer profile.
Series A$50K-$500K MRRProven PMF. Scaling sales and reducing churn become critical.
Series B+$500K-$5M MRRGrowth mode. Efficiency metrics (LTV:CAC, payback) matter as much as top-line.
Scale / IPO Track$5M+ MRRFocus on net revenue retention, gross margins, and sustainable growth rate.

How Rezoki Can Improve These Numbers

Rezoki is an AI-powered revenue recovery platform purpose-built for SaaS. It combines smart payment retries (timed for maximum approval rates), personalized dunning email sequences, and AI voice calls to recover failed payments before they become permanent churn.

  • Average 70% recovery rate across all customers
  • 5-minute integration with Stripe — no engineering needed
  • Uses your own SMTP for zero-cost email delivery
  • AI voice calls for high-value invoices that need a personal touch

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Frequently Asked Questions

What is the difference between MRR and ARR?+
MRR is your Monthly Recurring Revenue — the total predictable revenue you receive every month. ARR (Annual Recurring Revenue) is MRR multiplied by 12. ARR is commonly used in fundraising and enterprise SaaS, while MRR is more useful for month-to-month operational decisions.
Should I include annual plans in MRR?+
Yes, but spread them across 12 months. If a customer pays $1,200/year, count that as $100/month in MRR. This gives you an accurate picture of your recurring revenue run rate.
What is a good ARPU for SaaS?+
It depends entirely on your market. SMB SaaS typically sees $30-$100 ARPU, mid-market $200-$1,000, and enterprise $5,000+. More important than the absolute number is the trend — you want ARPU increasing over time through upsells and plan upgrades.
How do failed payments affect MRR?+
Failed payments temporarily reduce your realized MRR. A customer whose payment fails is still technically subscribed, but you are not collecting revenue. If unrecovered, that customer churns and the MRR loss becomes permanent.
How often should I recalculate MRR?+
Ideally, your billing system tracks MRR in real-time. For manual calculations, monthly is standard. Track new MRR (from new customers), expansion MRR (upgrades), contraction MRR (downgrades), and churned MRR separately for a complete picture.

Stop Losing Revenue to Failed Payments

Rezoki recovers failed payments automatically with AI-powered emails and voice calls. Set up in 5 minutes.